Back to top

If you're in danger and need to quickly close this page, use the safety exit.x icon.

Nonprofits welcome to apply for Purple Purse Challenge

Organizations serving domestic violence survivors with financial empowerment services are welcome to apply by August 1 for this friendly fundraising competition.

Apply Here Apply Here

Over a decade of making a difference

Since 2005, Allstate Foundation Purple Purse has been committed to raising awareness for domestic violence and financial abuse as a prevalent — and often misunderstood — issue in our society today. Only once we recognize and understand the problem can survivors receive the help and healing they need. So Purple Purse began gathering support for hundreds of national, state and local domestic violence organizations.

Rallying around those impacted by domestic violence

From raising funds for life-changing domestic violence services to creating resources for teachers and survivors alike, here's how Purple Purse is turning intention into action.

Purple Purse has made a powerful impact.

$60MM+

invested to support survivors nationwide

1.3M
survivors

have become financially empowered

Allstate agency owners and employees help domestic violence survivors.

Our local agency owners and employees do their part to offer life-changing help in their communities.

"Learn how an Allstate employee used finances to break free from her abuser."

400
agency owners

volunteered with nonprofits in 2017

$400K

earned in grants by agency owners in 2017

100
events

organized by employees to raise funds and awareness

You can help someone break free from domestic violence.

Donate now
ECC Monitor: OK